Since our launch in 2020, we've talked about fashion as a way of empowerment but we've always known that as long as we only carry limited sizes, we're excluding many women. Today, we're so excited to announce a significant milestone in our journey towards inclusivity: the introduction of extended sizing in our apparel collection, catering to women sizes small to 3X. Our extended sizing collection features the same beautiful designs, quality materials, and attention to detail that you've come to expect from us.
Why is offering extended sizing so important to us? Here are a few reasons:
- Empowering Women: Clothing is more than just fabric stitched together; it's a form of self-expression and empowerment. By offering extended sizing, we're giving women of all shapes and sizes the opportunity to explore their personal style and feel great in what they wear.
- Inclusivity Matters: In a world where beauty standards often dictate narrow ideals, inclusivity sends a powerful message of acceptance and belonging. By expanding our size range, we're inviting women of diverse backgrounds and body types to join Dottir's community and feel valued and seen.
- Confidence Boost: Finding clothes that fit well can significantly impact one's confidence and self-esteem. By providing a wider range of sizes, we're helping women feel more comfortable and confident in their skin, empowering them to embrace their bodies and shine bright.
- Meeting Customer Needs: We believe in listening to our customers and adapting to their needs. We've heard your requests for extended sizing loud and clear, and we're committed to providing an inclusive shopping experience where every woman can find something she loves.
We're thrilled to take this step towards greater inclusivity, but our journey doesn't stop here. We're continuously striving to improve and evolve, ensuring that our shop remains a welcoming space for all. Thank you for your support, especially because that's what will help us be able to continue to grow our offerings and be more inclusive.
We hope you love our brand new collection-- here's to celebrating the beauty of diversity, one outfit at a time!
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